The late Jake Burton Carpenter, founder of Burton Snowboards, was passionate about the power of customization. For years, he noticed that riders tended to tweak their gear to meet their specific needs.
What is burburton’s snowboarding project?
Burton and Microsoft are working together to empower people to achieve more by building a rewarding, collaborative, high-performance community. The data and insights that Kiana and Holly bring to the project will form the foundation to build a snowboarding community that’s more inclusive of all abilities.
What is Kiana Burton doing now?
The injury has pushed Kiana to continue on with her passion of riding, personifying the Burton philosophy of accessibility, adjustability, and durability. Kiana now competes in adaptive snowboarding, surfing, and motocross, and hopes to qualify for the US Paralympic team.
How did the Burton team get started with Microsoft Teams?
During several Microsoft Teams calls, the Burton engineers were introduced to Holly’s riding experience, what aspects of her gear needed changing, and Holly’s immense enthusiasm for snowboarding. The to-do list quickly grew and the Burton team got to work.
